Sweat for Change

Bi-Coastal Fundraising Initiative: Project Coordinator, Video Producer

Sweat for Change is an annual campaign challenging participants to exercise every day for 30 days and raise $10 every day for a cause. As the NYC Sweat for Change Coordinator, I worked on a contract basis for the following deliverables:


  • Day-to-day operations strategy.

  • Fundraising campaign technical build out.

  • Trained and oversaw staff at 2 NYC studio locations.

  • Client management strategy.

  • Copy and communications for NYC.

  • Event production & management.

  • Facilitated partnerships with vendors & local businesses.

  • Directed & produced the campaign video.

Project Gallery